We're not going to hold you in suspense; an article in the Harvard Business Review entitled "Sprints Are The Secret To Getting More Done" pretty much gives it away.
But let's clarify what a sprint is first. In project management, a sprint is a set period of time during which specific work has to be completed and made ready for review. It's actually pretty similar to what you've experienced in a new business pitch. It's a time-limited (usually two weeks or less) period of very focused activity to accomplish a specific task. Large projects are often divided into multiple sprints.
Sprints force decisions. When a project has a long timeline, it provides "false luxuries" such as when the Creative Director doesn't see any creative concepts that blow their mind, so they blow the timeline by believing that "we can skimp on some other part of the timeline". Weeks later, they're still not happy with the concepts but the timeline is in shambles. Sprints prevent this kind of behavior. Because sprints are of short duration and focused on a singular deliverable, the mindset of "stealing from Peter to pay Paul" doesn't arise. That's not to say that everyone wouldn't always prefer more time, but sprints force decisions by simply limiting the time to make them.
If your agency isn't using sprints to improve the speed and productivity of your teams, it might be because you lack an agency management system that gives it the option of doing so. Agile project management tools like sprints and Kanban-style boards are some of the most popular features of Advantage's agency management software. Teams using Advantage have experienced significant improvements in speed and transparency as well since it leverages a highly visual project management approach that enables team members to quickly understand where any project is at a glance. And because the system is fully integrated with Accounting and Media, the flow of information across competencies happens significantly faster and with much greater accuracy.
In short, if you're not using sprints at your agency you're missing out on a proven method of improving the speed of your throughput while also improving the job satisfaction of the team members. Don't miss out any longer. Schedule a free online demo of Advantage's agency management system and see for yourself how awesome it is.