Digital media evolves with breathtaking speed. Shifting audience trends and new advertising opportunities can make even the most seasoned media professional feel overwhelmed. How do you know which tactics will best reach your campaign goal? Fortunately, there are solutions that help you do just that.

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As the New Year arrives, agencies are under tremendous pressure. The past year delivered tremendous uncertainty for the advertising industry. Here are seven steps to position your agency to thrive in the new year.

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Here’s a simple bird's eye view of a broadcast media planning and buying workflow. From start to finish, a standard step-by-step process for broadcast planning and buying looks like this:

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Working from home has suddenly become the new normal. Its acronym (WFH) frequently appears in social media, with amusing stories from those getting used to video conferencing and working remotely.

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Why Does Your Team Need an Integrated Media Workflow? 

6 Reasons your agency should upgrade today

 

There are definite benefits of an integrated media workflow. Individual components, such as Accounting, Project Management and Media, are designed to seamlessly work together, simplifying processes.

 

1. Lower Operating Costs

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As the New Year arrives, agencies are under tremendous pressure. Like many businesses, they need to be ready to respond to changes the next decade will bring (expected or unexpected). Here are seven steps to position your agency to thrive in the new decade.

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Is your agency scalable? Here are 3 things you can do to minimize increased operating costs while successfully growing your business.

 

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When you understand your labor model, you can answer the following questions:

 

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There are definite benefits to using an integrated Agency Management System. Individual components, such as Accounting, Project Management and Media, are designed to seamlessly work together. This saves time and reduces the risk of human error when manually entering data from one system to another.

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